3 mistakes not to make when launching a network marketing business

by jordan on January 23, 2012

Over the past few years I’ve been involved in multiple launches, I’ve also created my own launches for my products and business opportunity, and of course I’ve made some pretty serious mistakes. 

Today I want to share some of those mistakes with you, so you don’t have to make those same mistakes when you decide to launch your product or business.  

Before I get into my mistakes, I’m sure you might be wondering why you should even trust that I can teach you how to run a launch?

Here’s why: 

- My very first primary business launch resulted in 5 reps in 24 hours all on my own

- Every industry wide product launch I’ve made a minimum of $1000 in affiliate commissions for the past 20 months running, and have even been awarded the top 5 and 10 positions for 2 major launches

- Adam Chandler and myself launched our very own training course and did over $50,000 in sales in just 10 days

Now that you know some of my success…

Here are 3 mistakes I’ve personally made and some of the solutions:

 

Not creating enough exposure- I’ve personally believed in the past that people would get upset if I went too nuts about my product or company.  The truth is that most people on your list or in your sphere of influence aren’t paying attention to you 100% of the time.  That’s just your EGO thinking that they are.

So you can really create so much buzz and only a small percentage of the people in your sphere of influence will know what’s going on.  The more buzz you create, the more chance you have of sucking people into the excitement.

In the beginning of this video we really go into great detail about HOW TO CREATE A LOT OF BUZZ!

 

Make it easy for your team to participate- In the past I’ve done launches where I’ve simply told my team they could invite people to the webpage or to the live conference calls without putting in the creative work to make their lives simple.  Now there might be people on your team who are advanced enough to create their own marketing campaigns, email copy, webpages, etc…

…however most of the people on your team are new and looking for your leadership.  So when you create the launch for them and do the creative work for them, they’ll be able to participate and you’ll create momentum in your team.  People who are not yet on your team and got invited to the launch process will also be able to see this and know that when they join you, they’ll be able to hop right on board and start launching along with you. 

This will get more people to join not only your personal team, but also your less experienced team member’s teams!

 

Keep it organized- Anytime someone new comes into the launch you and your entire team should know exactly what to do with them.  The first few times we did massive team launches we were unorganized and because of that we spent a lot of time getting information to new people.  (HUGE WASTE OF TIME)

Create a page just like this with a detailed video and instructions to show your team what to do, as well as having a place to send anyone who decides to join the launch along with you. 

Taking the time to create this will certainly give you more time to spend recruiting more people into your team rather than constantly having to worry about getting the information to everyone who comes on board. 

Now that you know a few of the mistakes I’ve made in the past…

…Learn how to run a successful launch step-by-step right here 

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{ 2 comments… read them below or add one }

Brandon January 25, 2012 at 2:11 AM

Definitely true about the buzz. Get the excitement levels up. Good for everyone…

jordan January 25, 2012 at 12:28 PM

absolutely man… excitement is contagious!

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